The Quorum
The industry leader in providing film tracking, research and actionable insights.
Overview
The Quorum has revolutionized film tracking by moving beyond the traditional 3-week pre-release window. By surveying over 2,000 people weekly about upcoming films, it provides the industry with long-lead tracking data and actionable insights. This allows studios and marketers to gauge audience sentiment and adjust strategies well in advance of a film's debut.
✨ Key Features
- Long-lead film tracking (months in advance)
- Survey-based data on awareness and interest
- Actionable insights and expert analysis
- Tracks audience sentiment on marketing materials (e.g., posters)
- Regularly updated data (three times a week)
🎯 Key Differentiators
- Focus on long-lead tracking, providing data much earlier
- Transparent, survey-based methodology
- Provides more frequent updates than traditional tracking
Unique Value: Provides the film industry with a crucial early-warning system, offering accurate, survey-based tracking data months before release to inform marketing and distribution strategies.
🎯 Use Cases (4)
✅ Best For
- Used by industry professionals as a leading source for early film tracking.
💡 Check With Vendor
Verify these considerations match your specific requirements:
- Post-release box office actuals
- Cinema operational management
🏆 Alternatives
Offers a more modern, transparent, and longer-range view of audience sentiment compared to the traditional, shorter-window tracking services.
💻 Platforms
🛟 Support Options
- ✓ Email Support
- ✓ Dedicated Support (Enterprise tier)
💰 Pricing
🔄 Similar Tools in Box Office Analytics
Comscore Movies
Provides robust tools and detailed analytics for the movie industry, serving leading cinema circuits...
Numero
Provides official box office data and analytics for the film industry in Australia and New Zealand....
Cinelytic
An AI-driven content intelligence platform for forecasting and analytics....
Whip Media
An enterprise software platform that provides data and actionable intelligence for content licensing...
Entertainment Data Oracle (EDO)
Measures the impact of TV advertising on consumer engagement and behavior....
Ampere Analysis
A research firm providing data and analytics on the global media and content markets....