🗂️ Navigation

Tribe Dynamics

The Standard for Earned Media Measurement

Visit Website →

Overview

Tribe Dynamics, now part of CreatorIQ, is a leading platform for measuring the performance of influencer marketing programs, particularly in the beauty, fashion, and lifestyle industries. It provides advanced analytics and benchmarking tools to help brands understand their earned media value (EMV).

✨ Key Features

  • Earned Media Value (EMV) Measurement
  • Competitive Benchmarking
  • Influencer Performance Tracking
  • Audience Analysis
  • Content Discovery

🎯 Key Differentiators

  • Industry-standard Earned Media Value (EMV) metric
  • Strong focus on the beauty and fashion industries
  • Advanced analytics and benchmarking capabilities

Unique Value: Provides brands with a standardized way to measure the value of their influencer marketing and earned media efforts.

🎯 Use Cases (3)

Measuring the ROI of influencer marketing Benchmarking performance against competitors Identifying top-performing influencers and content

✅ Best For

  • Beauty and fashion brands measuring earned media value

💡 Check With Vendor

Verify these considerations match your specific requirements:

  • Brands not focused on earned media or influencer marketing analytics

🏆 Alternatives

Launchmetrics Traackr

Tribe Dynamics offers a more specialized and widely adopted metric for earned media measurement in the beauty and fashion sectors.

💻 Platforms

Web

🔌 Integrations

CreatorIQ

🛟 Support Options

  • ✓ Email Support
  • ✓ Dedicated Support (Custom tier)

🔒 Compliance & Security

✓ GDPR ✓ SSO ✓ GDPR

💰 Pricing

Contact for pricing

Free tier: NA

Visit Tribe Dynamics Website →