Lou

The User Onboarding and Product Adoption Platform.

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Overview

Lou is a user-friendly platform that helps SaaS companies improve user onboarding and product adoption. It provides a suite of tools for creating and deploying in-app announcements, product tours, and checklists without any coding. Lou is designed to be simple and effective, enabling product and marketing teams to quickly launch in-app campaigns that drive user engagement and retention.

✨ Key Features

  • Announcements (Modals, Banners, Hotspots)
  • Product Tours
  • Onboarding Checklists
  • User Segmentation
  • Analytics
  • No-code Builder

🎯 Key Differentiators

  • Focus on announcements and in-app messaging.
  • Simple and intuitive user interface.
  • Affordable pricing for startups.

Unique Value: Lou makes it easy to communicate with your users inside your product to drive adoption and retention.

🎯 Use Cases (5)

User Onboarding Feature Announcements In-app Marketing User Engagement Customer Feedback

✅ Best For

  • Announcing new features and product updates with in-app modals.
  • Guiding new users with simple product tours.
  • Driving activation with onboarding checklists.

💡 Check With Vendor

Verify these considerations match your specific requirements:

  • Complex enterprise software training.
  • In-depth product analytics.

🏆 Alternatives

Appcues UserGuiding Pendo Intercom

Lou is a more focused and lightweight solution than many of its competitors, making it a great choice for teams that primarily need to do in-app announcements and simple tours.

💻 Platforms

Web

🔌 Integrations

Segment Mixpanel Amplitude Google Analytics Zapier

🛟 Support Options

  • ✓ Email Support
  • ✓ Live Chat
  • ✓ Dedicated Support (Growth tier)

🔒 Compliance & Security

✓ GDPR ✓ SSO

💰 Pricing

$99.00/mo
Free Tier Available

✓ 14-day free trial

Free tier: Up to 1,000 MAUs, 1 seat, core features

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